Which specialization is best in PGDM programme | GIBS Bangalore - Top PGDM Management Programme College in India

 

Top-PGDM-Programme-GIBS-Bangalore

It's natural to be nervous and overwhelmed when you enrol in a PGDM programme at a prestigious business school. There are a lot of new things to learn and a lot of decisions to make. One of the most crucial is deciding on your PGDM specialities. Although the first year of PGDM entails mastering all subjects, the second year requires you to choose a specialisation. Most PGDM programmes cover all of the foundational disciplines and fundamentals in the first year before diving into your chosen speciality. Marketing, finance, human resources, international business, retail, business analytics, operations and supply chain management, and other fields may be included.

Here's how to pick from the best PGDM specialisations:

PGDM IN MARKETING 

Marketing is focused with establishing business objectives and understanding the needs of current clients. With high salaries and needs for innovative and inventive skill sets, this is one of the most popular MBA and PGDM programmes. This expertise is appropriate for people who are energetic, extroverted, and have a unique ability to solve problems in novel ways.

Students will learn about B2B, B2C, Marketing Analytics, Channel Management, Retail Management, Market Research, Media Sales & Pre Sales, and other topics as part of the curriculum, gaining intensive training in marketing strategy for a variety of sectors and industries in order to gain knowledge and discover new business opportunities and alternatives.

PGDM IN FINANCE 

Financial management is a vital part of every organisation, and one of the best things about pursuing a career in finance is that there are high-paying possibilities for financial experts in practically every industry. This is an ideal concentration for those with a solid mathematical background and an interest in finance and banking. It is the process of allocating, controlling, and evaluating financial resources in order to meet a company's goals and objectives. Financial Advisor Insurance, Wealth Management, Finance Analytics, Investment Banking, Equity Research, Commercial Credit, Corporate Finance, and Finance Quality Management are all topics covered in this specialisation.

PGDM IN HUMAN RESOURCE MANAGEMENT

Human Resource Management (MBA & PGDM) involves the management of all resources in an organisation for the purpose of preserving organisational structure. This is an excellent speciality for someone with exceptional interpersonal skills who wants to help companies get the most out of their personnel. Aspirants who want to pursue an MBA or PGDM in Human Resource Management are taught HR Analytics, Talent Acquisition, HR Business Partner, Compensation & Reward Management, Labour Law & Industrial Relations, and many other concepts so that they can manage the administration of the organization's policies, procedures, and programmes, as well as the development and implementation of policy.

PGDM IN DIGITAL MARKETING 

In today's web-based world, digital marketing has become one of the most important aspects of any organisation, as a series of online actions are planned to achieve specific business goals, by utilising the most appropriate online channels to increase revenue and strengthen relationships with your target audience. Candidates for the specialisation in MBA & PGDM in Digital Marketing should have a strong interest in learning concepts such as Digital Channels, Content Creation & Content Marketing, Affiliate & Influencer Marketing, Search Engine & Social Media Optimization, Social Media Marketing, Digital Marketing Analytics, and many others. The course is aimed to instil A-Z knowledge, from content creation to implementation and analysis, as well as a comprehension of real-time data and a digital marketing plan that incorporates several marketing channels.

PGDM IN BUSINESS ANALYTICS 

Aspirants with strong research and analytical skills may be interested in this MBA & PGDM in Business Analytics, which covers topics such as Data Analytics, Statistical Methods, Machine Learning & Data Visualization Models, AI & Natural Language Processing, Big Data & Database Tools, and a variety of new emerging concepts as well as various analytical tools. Because today's businesses rely on data and analytics to flourish, the number of job openings in this industry has increased. 

Do you want to apply for PGDM programs? If you are, then you’ve landed on the blog post.

Or Drop a Call Us at : +91 8050 3000 60

+91 8050 3000 70